• About Us


    Adjust My Crown exists to: 

    1. Help you answer the question, "What should I wear?

    2. Provide a happy place to scroll for style inspo.

    We’re big fans of the people-connecting, inspiration-finding power of social media. But also … we have some issues with conventional social apps.

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    Getting to see what people around the globe are wearing and how they’re styling it? Yes! Love it!


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    Comparing your raw, unedited self to the perfectly curated and filtered highlight reels of others? That can be tricky …


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    Constantly fielding ads and sponsored content designed to make you feel less than or in need of? Ugh.


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    Fueling a culture hooked on fast-fashion? There has to be another way!


Meet Sarah

Our Founder

In 2022, I was stressed. As a mom of four — including two preteen daughters — I was concerned about the social media landscape my beautiful girls were fast approaching. While I wanted my girls to be able to connect with their peers and tap into the benefits of social media (community! creativity! the ability to crowdsource ideas!), I also wanted to do absolutely everything in my power to protect them from the detrimental side effects of that same industry.


I want my girls to grow up knowing that they are positively gorgeous without a filter. I want them to know that they are more than enough just as they are, and that their worth isn’t dependent on buying the latest fashion drop or having a magazine-worthy home or closet.


I found myself wishing for an app that would let them engage with the positive aspects of social media — scrolling for style inspo, encouraging others, feeling part of a community outside of the people they see from day to day — without the feelings of comparison, envy, and dissatisfaction that I know firsthand are par for the course when using traditional social media apps.

I couldn’t find a photo-sharing app for my girls — or, importantly, for myself — that I felt great about. So, I created one.

Not only did I want my girls — and all girls and women — to have a place online to positively engage with others and seek style inspo, I also wanted to solve a pain point in my own life: deciding what the heck to wear from day to day.

I’ve long relied on text threads with my friends to answer the question, “what should I wear?” But, let’s be honest: our loved ones aren’t always available — or up for — helping us pick a fit. Adjust My Crown lets you seek outfit advice whenever you need it from style-loving subscribers around the world.

Whether that’s before a newborn session when you’re still getting to know your new body. Or before an engagement photo shoot that will be a surprise to your closest friends and family. Or early on a Saturday morning when you’re rummaging through your closet getting dressed for the farmers market and don’t want to bug your favorite people.


I truly believe that you matter, and that, together, we can create a wave of good in the social media space. Also, know that your crown’s already there — we’re just here to help you adjust it.


xx, Sarah